The Pregnant Workers Fairness Act and the Future of the Care Movement
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Explore why the most dynamic leaders are building strategies for agile event marketing with a focus on scaling in-person and virtual events that are fast, flexible, and hyper-effective at driving meaningful connections.

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12:00-1:00 PM

Main Event

Special guest presenters

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Lucy Hernandez

Chief Creative Officer

Openform

Lucy Hernandez is senior director of product marketing at Openform, where her goal is to help people unlock the power of in-person events. Prior to Openform, she led global product marketing teams.

Welcome and Introductions

Our VP of Product Marketing, Ingrid Wantuch, kicks off the event with a welcome message.

Location: Blue Room

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The Pregnant Workers Fairness Act and the Future of the Care Movement

The Power of Building Broad Coalitions and Telling Powerful Stories


Date TBD

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The Pregnant Workers Fairness Act and the Future of the Care Movement

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What was covered

Join the Better Life Lab and A Better Balance virtually at 2pm ET on June 29 for an event marking the passage and implementation of the federal Pregnant Workers Fairness Act (PWFA) and lessons that could apply to future policy campaigns.

 

On June 27, 2023, the PWFA will go into effect, ensuring that covered pregnant and postpartum workers are entitled to receive the reasonable accommodations they need in order to continue working and supporting themselves and their families. The new law is the culmination of a hard-won 10-year campaign that arose from the lived experience of pregnant workers and new moms sharing their stories of facing bias, discrimination and often job loss and family hardship when employers denied requests for accommodations like appropriately fitting uniforms, temporary light duty assignments, additional bathroom or water breaks or flexible schedules.

 

The fight for the PWFA spanned both the state and federal levels and also brought together broad, diverse and often bipartisan coalitions: 30 states, Washington DC, and four localities passed their own laws protecting pregnant workers prior to the federal law, and nearly all of these state laws passed with strong bipartisan support.

 

At a time when the United States remains an outlier among peer competitive economies for failing to invest in the policies that help families flourish, like paid family and medical leave, schedule control and universal care infrastructure, join us as we explore how the power of story and broad coalitions were key to passing the federal PWFA and what we can learn from this success to move family-sustaining public policy forward.

 

 Follow @BetterLifeLab and @ABetterBalance on Twitter.

Key Topics:

What agile event programs are and why they're essential

Strategies and tools for building agile event marketing

How to scale agile event programs without losing brand integrity or valuable data

Steps you can take right now to introduce agile event marketing into your business

Grab your favorite snack and tune in.

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Join the Better Life Lab and A Better Balance virtually at 2pm ET on June 29 for an event marking the passage and implementation of the federal Pregnant Workers Fairness Act (PWFA) and lessons that could apply to future policy campaigns.

 

On June 27, 2023, the PWFA will go into effect, ensuring that covered pregnant and postpartum workers are entitled to receive the reasonable accommodations they need in order to continue working and supporting themselves and their families. The new law is the culmination of a hard-won 10-year campaign that arose from the lived experience of pregnant workers and new moms sharing their stories of facing bias, discrimination and often job loss and family hardship when employers denied requests for accommodations like appropriately fitting uniforms, temporary light duty assignments, additional bathroom or water breaks or flexible schedules.

 

The fight for the PWFA spanned both the state and federal levels and also brought together broad, diverse and often bipartisan coalitions: 30 states, Washington DC, and four localities passed their own laws protecting pregnant workers prior to the federal law, and nearly all of these state laws passed with strong bipartisan support.

 

At a time when the United States remains an outlier among peer competitive economies for failing to invest in the policies that help families flourish, like paid family and medical leave, schedule control and universal care infrastructure, join us as we explore how the power of story and broad coalitions were key to passing the federal PWFA and what we can learn from this success to move family-sustaining public policy forward.

 

 Follow @BetterLifeLab and @ABetterBalance on Twitter.

Resources

Here is an introduction to a bulleted list of facts about events

  • The Historic New Law Protecting Fairness for Pregnant Workers (ACLU, June 27, 2023)
  • Winning the Pregnant Workers Fairness Act: An Inside Story and Lessons Learned from the Decade Long Fight for Justice, Fairness, and Equality (A Better Balance, June 2023)
  • Pregnant and Postpartum Workers: Know Your Rights! (A Better Balance, 2023)
  • Long Overdue: It Is Time for the Federal Pregnant Workers Fairness Act (A Better Balance, 2019)
  • Crisis Conversations — Live From Better Life Lab (Session XVII) (Better Life Lab, 2020)
  • Opinion: The free market is failing American families. Congress just took a small step to fix that. (Better Life Lab)
  • 2022 March of Dimes Report Card (March of Dimes, 2022)
  • Nowhere To Go: Maternity Care Deserts Across the U.S. (March of Dimes, 2022)
  • Know Your Rights: Pregnant Workers Fairness Act (National Women’s Law Center) 

Schedule

Welcome

Julia Craven | Senior Writer & Editor, New America's Better Life Lab

Location: Blue Room

Fireside Chat: The Power of Story

Brigid Schulte | Director, New America's Better Life Lab (moderator) 


Dina Bakst | Co-Founder & Co-President, A Better Balance

 

Lyndi Trischler | Kentucky police officer and ABB Community Advocate, featured in this 2014 Washington Post story, who was unfairly forced onto unpaid leave while pregnant rather than be given light duty work.

 

Natasha Jackson | South Carolina mother and ABB Community Advocate who lost her job and ultimately her house while pregnant when she requested light duty and flexible hours due to pregnancy-induced morning sickness.

Location: Pink Room

Panel Discussion: The Importance of Building Broad Coalitions 

Vicki Shabo | Senior Fellow, New America's Better Life Lab (moderator)

 

Marc Freedman | Vice President, Employment Policy, U.S. Chamber of Commerce

 

Sarah Brafman | National Policy Director, A Better Balance

 

Vania Leveille | Senior Legislative Counsel, ACLU

 

Emily Martin | Vice President, National Women’s Law Center

 

Stacey Brayboy | Senior Vice President Public Policy & Government Affairs, March of Dimes


Location: Orange Room

Your Hosts

Lucy Hernandez

Chief Creative Officer

Openform

Lucy Hernandez is senior director of product marketing at Openform, where her goal is to help people unlock the power of in-person events.

Leo Di Salvo

Sr. Technology Consultant

Openform

Leo Di Salvo is the Senior Technology Consultant at Openform, where his goal is to help people unlock the power of in-person events.

Run of show

12:00PM

Webinar Begins

Opening remarks from your hosts

12:15PM

5-Tips

5 Tips for Creating Virtual Events

12:45PM

Closing

Final remarks from your hosts

Grab your favorite snack and tune in.

Pro Tip:

First, watch the video to learn how to use this type of theme. Then, replace the iFrame embed code of the video below by clicking into it and clicking on the "Embed Options" tab on the right. Hide this element when you're finished.

 
Need more help? Here are some great Help Center articles regarding embed best-practices:

 
How do I resize an iFrame?


What's the difference between iFrame elements and Video elements?


How do I embed webinars or livestreams using an iFrame element?


What can I embed using an iframe into Splash?

Resource List

01

A Guide to Agile Event Programs that Can Survive Anything

Explore why the most dynamic leaders are building strategies for agile event marketing with a focus on scaling in-person and virtual events that are fast, flexible, and hyper-effective at driving meaningful connections.

Download
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02

Crisis Mode: Ideas for Managing Events in Challenging Situations

Learn strategies, experiences and lessons learned from top event marketing leaders who have walked through the fire more than once and lived to talk about it.

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03

How to Build a Rock Solid Agile Events Program

The old way of doing event marketing—a large, inflexible investment in a small number of tentpole events—doesn't fit into a business world that demands adaptability and speed.

Watch now
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Lucy Hernandez

Chief Creative Officer

Openform

Lucy Hernandez is senior director of product marketing at Openform, where her goal is to help people unlock the power of in-person events. Prior to Openform, she led global product marketing teams.

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