Introducing Launch: A Conversation on the Future of College and Career Pathways
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7:00 PM

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Resource Title

Explore why the most dynamic leaders are building strategies for agile event marketing with a focus on scaling in-person and virtual events that are fast, flexible, and hyper-effective at driving meaningful connections.

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12:00-1:00 PM

Main Event

Special guest presenters

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Lucy Hernandez

Chief Creative Officer

Openform

Lucy Hernandez is senior director of product marketing at Openform, where her goal is to help people unlock the power of in-person events. Prior to Openform, she led global product marketing teams.

12 pm

Welcome and Introductions

Our VP of Product Marketing, Ingrid Wantuch, kicks off the event with a welcome message.

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Introducing Launch: A Conversation on the Future of College and Career Pathways
Date TBD

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Introducing Launch: A Conversation on the Future of College and Career Pathways

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What was covered

The old way of doing event marketing—a large, inflexible investment in a small number of tentpole events—doesn't fit into a business world that demands adaptability and speed.


But there's no substitute for IRL connections, so the most innovative businesses are focusing on scaling local and hybrid events that are fast, flexible, and hyper-effective at driving meaningful connections.

Key Topics:

What agile event programs are and why they're essential

Strategies and tools for building agile event marketing

How to scale agile event programs without losing brand integrity or valuable data

Steps you can take right now to introduce agile event marketing into your business

Grab your favorite snack and tune in.

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Over the last decade, many states and communities have taken great strides in expanding high-quality career pathways to the benefit of learners and industry alike. There have been unprecedented investments in career pathways, major policy overhauls, and a more international focus on ensuring equitable access and success. While there is much to celebrate, there is more work to do to ensure all learners truly have access and the supports necessary to persist in pathways, earn a credential of value, and succeed in the career of their choice. Until we tackle the systemic barriers in place, certain groups of learners, particularly Black and Latinx learners and learners experiencing poverty, will continue to have less access and opportunity, perpetuating inequalities and hindering the strength of our workforce and economy. 


To move our systems forward and make access and success truly shared and equitable, five national partners, six philanthropic partners and state and local leaders from across 11 states have joined together in a new initiative – Launch: Equitable & Accelerated Pathways for All. It is only through collective investment and collaboration can we build on current innovations, scale success, sustain improvements, and propel learners to their fullest potential.  


As we turn the corner from the pandemic and economic downturn, it is a critical time to reflect on what has worked, boldly face and dismantle what is standing in the way of progress, and continue to innovate on next-generation solutions.  Please join Advance CTE, Education Strategy Group, ExcelinEd, Jobs for the Future (JFF) and New America for critical conversations with elected officials and state and local leaders participating in Launch around how to design, scale and sustain high-quality and equitable college and career pathways that are built to last.

Schedule

All times listed in EDT

2 pm

Welcome & Introduction

-Taylor White, Director, New America (Bio)

-Matt Gandal, CEO, Education Strategy Group (Bio)

2:10 pm

Fireside Chat with Elected Officials

-The Honorable Daniel McKee Governor of Rhode Island (Bio)
-The Honorable Todd Huston, Speaker, Indiana House of Representatives (Bio)
Moderator: Quentin Suffren, Senior Advisor, Innovation Policy, ExcelinEd (Bio)

2:40 pm

Transition Remarks

-Kyle Hartung, Associate VP, JFF (Bio)

2:45 pm

Perspectives from State & Local Leaders

-Dr. Aaron Thompson, President, Kentucky Council on Postsecondary Education (Bio)
-Dr. Penny Schwinn, Commissioner, Tennessee Department of Education (Bio)
-Dr. Kenyatta Lovett, Managing Director for Higher Education, Educate Texas (Bio)
Moderator: Kate Kreamer, Deputy Executive Director, Advance CTE (Bio)

3:10 pm

Closing Remarks

-Kate Kreamer, Deputy Executive Director, Advance CTE (Bio)

Your Hosts

Lucy Hernandez

Chief Creative Officer

Openform

Lucy Hernandez is senior director of product marketing at Openform, where her goal is to help people unlock the power of in-person events.

Leo Di Salvo

Sr. Technology Consultant

Openform

Leo Di Salvo is the Senior Technology Consultant at Openform, where his goal is to help people unlock the power of in-person events.

Run of show

12:00PM

Webinar Begins

Opening remarks from your hosts

12:15PM

5-Tips

5 Tips for Creating Virtual Events

12:45PM

Closing

Final remarks from your hosts

Grab your favorite snack and tune in.

Pro Tip:

First, watch the video to learn how to use this type of theme. Then, replace the iFrame embed code of the video below by clicking into it and clicking on the "Embed Options" tab on the right. Hide this element when you're finished.

 
Need more help? Here are some great Help Center articles regarding embed best-practices:

 
How do I resize an iFrame?


What's the difference between iFrame elements and Video elements?


How do I embed webinars or livestreams using an iFrame element?


What can I embed using an iframe into Splash?

Resource List

01

A Guide to Agile Event Programs that Can Survive Anything

Explore why the most dynamic leaders are building strategies for agile event marketing with a focus on scaling in-person and virtual events that are fast, flexible, and hyper-effective at driving meaningful connections.

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02

Crisis Mode: Ideas for Managing Events in Challenging Situations

Learn strategies, experiences and lessons learned from top event marketing leaders who have walked through the fire more than once and lived to talk about it.

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03

How to Build a Rock Solid Agile Events Program

The old way of doing event marketing—a large, inflexible investment in a small number of tentpole events—doesn't fit into a business world that demands adaptability and speed.

Watch now
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Copyright © 2020

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About
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Lucy Hernandez

Chief Creative Officer

Openform

Lucy Hernandez is senior director of product marketing at Openform, where her goal is to help people unlock the power of in-person events. Prior to Openform, she led global product marketing teams.

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