Achieving a State of Excellence in Higher Ed
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Explore why the most dynamic leaders are building strategies for agile event marketing with a focus on scaling in-person and virtual events that are fast, flexible, and hyper-effective at driving meaningful connections.

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12:00-1:00 PM

Main Event

Special guest presenters

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Lucy Hernandez

Chief Creative Officer

Openform

Lucy Hernandez is senior director of product marketing at Openform, where her goal is to help people unlock the power of in-person events. Prior to Openform, she led global product marketing teams.

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Achieving a State of Excellence in Higher Ed
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Achieving a State of Excellence in Higher Ed

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What was covered

At a time when higher education is under siege from the federal government, the role of states has never been more important. In the latest Washington Monthly college rankings, public universities from a handful of states with strong higher education governance systems dominate the top. What are they doing right? And what lessons do they offer about how to provide quality, affordable degrees to students of modest means when help from Washington, DC is not coming?


Join New America and the Washington Monthly virtually on Tuesday, October 28 from 11:30 a.m.-1:00 p.m. ET for a conversation about the challenges and opportunities highlighted in Washington Monthly’s 2025 College Guide and Rankings.


Introduction:
Kevin Carey, Vice President of Education and Work, New America


Opening Remarks:
Jamie Merisotis, President and CEO, Lumina Foundation


Moderator:
Paul Glastris, Editor in Chief, Washington Monthly


Featured Speakers:

Mildred Garcia, Chancellor, California State University system


Christopher M. Mullin, Strategy Director, Data and Measurement, Lumina Foundation; former Executive Vice Chancellor of Florida College System

Key Topics:

What agile event programs are and why they're essential

Strategies and tools for building agile event marketing

How to scale agile event programs without losing brand integrity or valuable data

Steps you can take right now to introduce agile event marketing into your business

Grab your favorite snack and tune in.

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At a time when higher education is under siege from the federal government, the role of states has never been more important. In the latest Washington Monthly college rankings, public universities from a handful of states with strong higher education governance systems dominate the top. What are they doing right? And what lessons do they offer about how to provide quality, affordable degrees to students of modest means when help from Washington, DC is not coming?


Join New America and the Washington Monthly virtually on Tuesday, October 28 from 11:30 a.m.-1:00 p.m. ET for a conversation about the challenges and opportunities highlighted in Washington Monthly’s 2025 College Guide and Rankings.


Introduction:
Kevin Carey, Vice President of Education and Work, New America


Opening Remarks:
Jamie Merisotis, President and CEO, Lumina Foundation


Moderator:
Paul Glastris, Editor in Chief, Washington Monthly


Featured Speakers:

Mildred Garcia, Chancellor, California State University system


Christopher M. Mullin, Strategy Director, Data and Measurement, Lumina Foundation; former Executive Vice Chancellor of Florida College System

Your Hosts

Lucy Hernandez

Chief Creative Officer

Openform

Lucy Hernandez is senior director of product marketing at Openform, where her goal is to help people unlock the power of in-person events.

Leo Di Salvo

Sr. Technology Consultant

Openform

Leo Di Salvo is the Senior Technology Consultant at Openform, where his goal is to help people unlock the power of in-person events.

Run of show

12:00PM

Webinar Begins

Opening remarks from your hosts

12:15PM

5-Tips

5 Tips for Creating Virtual Events

12:45PM

Closing

Final remarks from your hosts

Grab your favorite snack and tune in.

Pro Tip:

First, watch the video to learn how to use this type of theme. Then, replace the iFrame embed code of the video below by clicking into it and clicking on the "Embed Options" tab on the right. Hide this element when you're finished.

 
Need more help? Here are some great Help Center articles regarding embed best-practices:

 
How do I resize an iFrame?


What's the difference between iFrame elements and Video elements?


How do I embed webinars or livestreams using an iFrame element?


What can I embed using an iframe into Splash?

Resource List

01

A Guide to Agile Event Programs that Can Survive Anything

Explore why the most dynamic leaders are building strategies for agile event marketing with a focus on scaling in-person and virtual events that are fast, flexible, and hyper-effective at driving meaningful connections.

Download
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02

Crisis Mode: Ideas for Managing Events in Challenging Situations

Learn strategies, experiences and lessons learned from top event marketing leaders who have walked through the fire more than once and lived to talk about it.

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03

How to Build a Rock Solid Agile Events Program

The old way of doing event marketing—a large, inflexible investment in a small number of tentpole events—doesn't fit into a business world that demands adaptability and speed.

Watch now
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Copyright © 2025

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About
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Lucy Hernandez

Chief Creative Officer

Openform

Lucy Hernandez is senior director of product marketing at Openform, where her goal is to help people unlock the power of in-person events. Prior to Openform, she led global product marketing teams.

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